About Me

I fix WordPress sites other developers gave up on

I'm Usman Tayyab — 4+ years focused entirely on WordPress, currently Team Lead / Project Manager at Makira Digital Solutions in Lahore, Pakistan, where I oversee VPS/server architecture and lead a technical team end-to-end. Alongside that, I take on direct maintenance and development clients under my own name.

My Story

Why I only do WordPress

Most "full-stack" agencies spread themselves across five platforms and get good at none of them. Since my first WordPress role in 2022, I've gone the other direction — WordPress is the entire focus, which means I've seen the same failure patterns enough times to fix them fast instead of guessing.

That shows up in the details most generalists miss: why a specific combination of plugins causes a memory-limit crash, why a "fast" host still produces a slow Core Web Vitals score, why a hacked site keeps getting reinfected after a surface-level cleanup. It's pattern recognition built from doing this work repeatedly — including 15+ client installations optimized for 30%+ page-load gains and 10+ zero-downtime hosting migrations — not from a certification course.

I also build things from scratch — custom plugins and PHP functionality that page builders can't touch. Three are published on WordPress.org and currently running on a combined 40,000+ active sites, plus several smaller ones are open-source on GitHub, so you can read the actual code before you hire me instead of taking a portfolio PDF's word for it.

Today that work splits between leading the technical team at Makira Digital Solutions and direct clients I take on myself — business owners, WooCommerce stores, and blog owners (see the live sites I currently build and maintain), plus agencies who bring me in for overflow development, emergency fixes, or ongoing maintenance under their own brand.

Note for site owner: Employment history, plugin install counts and client sites above are now real and verified from your LinkedIn. Still open: any certifications, and a single "total projects delivered" figure if you want one beyond the specific counts already listed (15+ installations optimized, 10+ migrations, 100+ starter sites, 6 live client sites) — see the launch checklist.
Experience

4+ years, six roles, one platform

Jun 2022 – Jul 2022

WordPress Developer (Internship) — RSF SOFT

Built responsive WordPress websites using HTML5, CSS3, Bootstrap and Elementor for small business clients.

Jul 2023 – Nov 2023

PHP WordPress Engineer Intern — Sigma Square

Custom themes and plugins via the Plugin API and theme hierarchy; responsive frontend work with HTML5/CSS3/JS/React.js; introduced PHPUnit and PHPStan into the team's workflow.

Nov 2023 – Dec 2024

Junior PHP WordPress Developer — TopNotch Innovative Technologies

Custom Elementor widgets and Beaver Builder modules; migrated legacy Elementor code off deprecated APIs across 5+ production sites; built Gutenberg block extensions with React.js and the WordPress Block API; added PHPUnit/PHPStan coverage to reduce production bugs.

Jan 2025 – Apr 2026 · 1 yr 4 mo

Senior WordPress Engineer — TopNotch Innovative Technologies

Architected and shipped Xpro Addons for Elementor (140+ widgets), Xpro Beaver Modules, and Xpro Theme Builder — plus 100+ premium Xpro Starter Sites for rapid deployment. Led a team of 4+ engineers through sprint planning, code review and bi-weekly releases.

Optimized performance across 15+ client installations (30%+ page-load improvements) and executed 10+ zero-downtime hosting migrations. Delivered custom WordPress sites for US-based clients including Cape Cod Yard Service, DeOliveira Insurance, Coastal Medical Transportation Systems, and The Silver Seahorse.

May 2026 – Jul 2026 · 3 mo

Senior WordPress Performance & Server Specialist — Makira Digital Solutions

VPS and OpenLiteSpeed server management, Core Web Vitals optimization (LCP/CLS/INP), caching and CDN implementation (LiteSpeed Cache, Redis, WP Rocket, Cloudflare), and server-level PHP/MySQL/MariaDB tuning.

Jul 2026 – Present

Team Lead / Project Manager — Makira Digital Solutions

Promoted to lead the technical team while managing end-to-end project delivery — reviewing server/VPS architecture decisions, mentoring engineers, and acting as the primary point of contact between clients and the technical team. Direct maintenance and development clients (like the ones on this site) are handled alongside this role.

Skills & Technologies

The stack, end to end

Core Development

WordPress CorePHPMySQL / MariaDBJavaScriptReact.jsGutenberg Block API

Commerce & Builders

WooCommerceElementorBeaver Builder

Server & Hosting

VPS HostingOpenLiteSpeedCyberPanelcPanel & PleskLinux Server Management

Caching & Performance

LiteSpeed CacheRedisWP RocketCloudflareCore Web Vitals

Security & Ops

WordfenceDNS & SSLServer HardeningZero-Downtime Migrations

Quality & Delivery

PHPUnitPHPStanTechnical SEOWHMCS / Fluent SupportTeam Leadership
Verifiable Work

Don't take my word for it — read the code

Published plugins

3 plugins on WordPress.org, 40,000+ combined active installs.

Live client sites

6 real businesses running on WordPress I built and maintain — see them live.

Open-source on GitHub

Image Slide Pro and more, public on GitHub.

Freelance track record

Active client work through direct engagements, Upwork and Fiverr profiles.

Let's talk about your WordPress site

Free consultation, no pressure — just a clear read on what your site needs.

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